“Rockstar”: It’s hard to say how many chords this song really has. The way I hear it, it’s a C minor thing in the intro, and then you’re just swimming in a G minor and E♭ fish tank for the rest of the song. So that’s either a modulation from C minor to G minor, or you just start on the iv chord which was quickly dispatched by ninjas — take your pick. Watch how the phrase leading up to the first chorus stretches it to nine bars, rather than your regular eight, and how the outro has an irregular number of bars, too. What’s cool about this is how it obfuscates where the different sections begin or end.

When you give people a chance to sign up for your mailing list, you’re automatically creating a filter for the people who will become your biggest fans and supporters. You can still target passive, part-time fans on social media and elsewhere, but the mailing list will remain a hub for active audiences. Sending out an email once every couple of months will set you apart from other bands and give your audience a sense that they’re connecting with you on a deeper level. So don’t forget to put out a nice looking sign-up sheet at your shows!

Instead of hyper-focusing on your total stream count, pay attention to actionable metrics, which help you make data-backed decisions that actually have an impact on your music career growth. Specifically, this can include things like how engaged your followers are, which demographics are most engaged, and which tracks are being shared and saved to playlists.

Inspire giving

Everyone has their own quintessential summer event. It might be watching the fireworks with friends on the 4th of July, or jumping into the sweet relief of a pool on that absurdly hot day. Maybe you’re still a kid at heart and it’s not really summer until you hear the ice cream truck for the first time. For me, summer was and still is all about road trips: new adventures with old friends and seeing the country from behind a windshield. I may have traded in my Firebird for a Corolla and my high school buddies for a wife and a sheltie, but as long as I have a new playlist ready, the summer road trip remains the same.

It is also really hard to predict demand ahead of production. Artists often end up either disappointing their fans because they didn’t produce enough records or find themselves in a difficult situation because they invested a lot in the production, don’t sell enough records, and end up with [a] large stock of records to manage.

Touring is great. But it can very quickly turn into exhaustive, monotonous work. Here are 10 great tips to keep things interesting and fun on the road.

We’ve been bootstrapping since day one, so it’s too soon to tell — but we are growing our team by 200% in the next year, so company culture is already on my mind. Everyone that joins our team is a music lover, but more importantly, we look for people that are passionate about what we’re doing and want to achieve amazing things. I’m a firm believer in transparency and honesty as key ingredients to building a trusting and productive environment where team members can really feel comfortable to take risks and come up with new and innovative ways to address the problem we’re solving.

Castiel took a minute recently to tell us about how the idea for this company came about, how they’re strategically working to get partners in place for all kinds of labels and artists so they don’t need to do that work themselves, and a little bit about Serge Gainsbourg, too!

Arts grants 2018

Hip-hop is no different. Your loops and melodies are your main themes, and how you vary them creates excitement and drama in the music. Remember, hip-hop is a minimalist music — less is more.

Like Bowie, the trick is to achieve mastery over the element that makes your voice unique, and then to push yourself to learn and acquire new techniques to enhance it.

We help students take big-picture dreams and turn them into concrete goals. We see a lot of students who want to “make a living off their music” or “be a professional beat maker,” without a concrete plan or understanding of how to get there.

Many artists brag about getting very little sleep because they’re so committed to winning. And that’s great. Good for them. And, yeah, you may have to go through seasons where you’re not getting a ton of sleep. Maybe you’re working on a project that you’re super passionate about and it’s taking some time. That’s fine, but give yourself a break every now and then.

It’s also a good idea to think about the role 808s typically fill in your sub-genre. In trap music, they function as the bass line following the kick. In some other sub-genres, like reggaeton, they might just be used for one hit to create a massive downbeat at the start of the cycle.